Inbound Marketing
Inbound Marketing is more than a strategy; focuses on attracting and retaining customers through the creation of relevant and valuable content.
It’s a philosophy that puts the customer at the center of all actions. Instead of interrupting, we aim to attract your target audience with valuable and relevant content.
We create an experience that resonates with your audience and builds lasting relationships. Inbound Marketing seeks to naturally draw their interest, turning them into long-term customers
ATRACTION: Content creation – SEO – Blogging – RRSS Videos and multimedia
CONVERSION: Landing pages – Call to actions (CTAs) – Forms Leads magnets
CLOSURE: Email marketing – Lead scoring – CRM Multimedia and videos
LOYALTY: Details of start and end dates. – Scheduling of posts across various media.
ANALYSIS: Continuos content – Segmented Email MK – Loyalty programs – Surveys/feedbacks
OPTIMIZATION: Results measurement – Analytics
CONTINGENCY: Planning on how to react to sudden changes in the market, digital trends, algorithm changes, etc
OFF LINE INTEGRATION: Ensuring that digital marketing strategies are aligned with the company’s traditional marketing and communication trategies.
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